Berta Valero


Digital Marketing Manager, Spain

Based in Madrid, Berta looks after the Macmillan Iberia websites, social channels and digital marketing plans. When she's not developing content for teachers, Berta spends her time playing sport, travelling and fueling her interest in ancient history.

Berta believes education is… the key to success

About me:

I come from a Journalism background, having worked for some Spanish newspapers such as El Mundo in Madrid. I’m currently specialising in Digital Marketing (focussing on web and social media in particular). I’ve been working at Macmillan for two years now and I have recently acquired a keen interest in design and ancient history. In my spare time, I love to practice sport and travel whenever I have the opportunity.

What I do at Macmillan:

I manage all Macmillan Iberia websites including the corporate site and all product related websites (ELT, Vocational and Young Learners literature). I also promote the ELT social media accounts (Facebook and Twitter) and deal with our helpdesk platform – giving support to our customer service team.

My day-to-day job consists of developing a Digital Content plan for the website, social media and our ELT blog (Teacher’s Corner).

The best thing about my job:

What I most enjoy about my job is being able to deliver tailored content to teachers by looking after their interests and offering them resources that make their experience in the classroom as good as it can be.